Taylor King Launches Taylor Made 2010...The Next Generation

For Immediate Release
March 24, 2010

Taylorsville, N.C. -- Taylor King has taken custom upholstered furniture to the next level with Taylor Made 2010...The Next Generation, an updated take on the acclaimed Taylor Made program. This custom built sofa and sectional offering builds upon the company's more than 30 years of experience designing and manufacturing expertly crafted upholstered furniture by offering consumers an unprecedented number of customization options.

Taylor Made 2010...The Next Generation empowers consumers to furnish their space with the perfectly proportioned sofa, offering length options sized in four-inch increments ranging from 60 inches to 112 inches. In addition, sectionals can be created from a broad range of pieces. A conversation sofa, matching chair and ottoman, or chair and 1/2 and jumbo ottoman (new April 2010) provide even more seating flexibility.

Also being introduced at the April 2010 High Point Market is the ability to select between two seating depths. Customers can now choose either the "Standard" comfort level, with an overall depth of 39.5 inches, or opt for the ultimate in luxury and relaxation with the new "Continental" comfort level, which is five inches deeper.

"With Taylor Made 2010, we are taking customization to the next level, offering more options and piece selections than previously available," said Taylor King President and Chief Operating Officer Del Starnes. "We have always been committed to meeting the special needs of our customer, and we are now able to do that better than ever without the expected customization expense."

Taylor Made 2010...The Next Generation will continue to offer the wide range of custom treatments that have long been a signature of Taylor Made. Options include a choice of back cushions, arm styles and various bases, ranging from contemporary to traditional in styling. Consumers enjoy the ability to choose from a myriad of configurations, creating one-of-a-kind upholstery to compliment their decor.

Taylor King offers customization options, including a choice of over 1500 fabrics and leathers, thirty plus wood finishes, a selection of nail trims, and numerous trim options.

Taylor Made 2010...The Next Generation point of sale materials will be made available to retailers to entice customers to take advantage of the company's new and improved program.

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For media inquiries, contact Rivers Agency:
Caroline Monday
919-932-9985
publicrelations@riversagency.com

Taylor King, a locally owned upholstered furniture designer and maker located in Taylorsville, North Carolina, continues to introduce new designs influenced by current, contemplative lifestyle trends. Taylor King combines new furniture designs, and especially new fabrics, with three decades of quality manufacturing traditions. The Taylor King brand of bench-made upholstered seating helps set important tones in the industry and step forward comfortably to capture a new, cozy lifestyle. Taylor King is a major employer in Alexander County, North Carolina, and prides itself in the fact that many of its employees have been with the company since its initial founding in 1973.