For Immediate Release
October 2009

Taylor King Defines New Traditional
in 'Elegant Aspirations'

Taylorsville, N.C. -- Taylor King adds visual intrigue to high-end upholstery by focusing on embellishments, intricate sewing details, rich textural combinations and splashes of color. Elegant Aspirations is a collection of luxuriously appointed, generously comfortable, plush-tufted silhouettes. The sculptural forms of this collection have a subtle artistry that evokes a sophisticated attitude.

"Taylor King's direction this season is both elegant and bold with updated silhouettes and a wide range of exclusive fabric and leather treatments designed to capture the imagination of our customers," said Tanya Comer, Taylor King's Vice President of Marketing. "We've really paid attention to the details that set our furniture apart this market, making custom treatments and embellishments an integral part of each collection while exploring a cleaner, updated traditional look."

Notable New Frames

Hollister Sofa

Transitional styling may be seen in this semi-circular, updated shelter-like sofa. Slender arms with thin borders add sleekness to this transitional form. Asian influences are stylized with the use of a cross-hatched jacquard in a linen coloration with accent pillows in an awning stripe and Chinese lanterns. Suggested retail is $3,395.

Devane Sofa

A restrained opulence is created with this stylized camelback sofa. Leather border and arms add dimension to the updated camelback silhouette. Leather and nail trim detail accentuates the flowing curves. A rich layering of luscious textiles adds plush dimension. Suggested retail is $4,795.

New Artisan Leathers

Dominican Republic manufacturer of high-end, hand-rolled, cigars, Arturo Fuente, has partnered with Johnstown, New York's Townsend Leather to create full grain, hand-glazed and aniline dyed sensuous leathers, which will be featured exclusively by Taylor King during High Point Market.

These uniquely crafted leathers reveal the beautiful shadings and rich colors of tobacco, uniting the best in leather with the best in fine cigars. New Taylor King frames featuring Townsend's Arturo Fuente leather will also prominently display the "AF" nail, signifying the association of the Fuente family.

Piper's Glen Chair

This signature cigar chair is covered in Townsend's exclusive Arturo Fuente leather and accentuated with a hand-embossed fleur de lis motif. Suggested retail is $4,295.

Bold Patterns, Distinctive Colors and Embellishments

This October, Taylor King is adding nearly 200 breathtaking fabrics and leathers to perfectly complement their full line of customizable frames. Overscaled patterns add drama to neutrally grounded silhouettes. Fabric designs draw from ethnic traditions across the globe through the use of stylized Asian themes, textured ikats, bright suzani and Greek key motifs.

Innovative sewing details such as embroidered appliqués, decorative banding, leather embellishments, and nail head treatments showcase the company's attention to detail.

"Our company continues to focus on the luxury customer this market by showcasing elegant fabric combinations and attention to craftsmanship and design," said Regenia Payne, Creative Director for Taylor King. "While the rest of the industry retreats to safe-mode, our upholstery this season will add a burst of enthusiasm."

The Taylor King showroom is located on the 2nd floor of the 200 Steele building in High Point and is open from 8 a.m. to 6 p.m. during High Point Market.

To view Taylor King's complete array of fabrics and handcrafted upholstered furniture, visit TaylorKing.com.

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For more information about Taylor King's newest introductions, or to schedule a meeting and walk-through during market, please contact Rivers Agency at 919-932-9985 or e-mail publicrelations@riversagency.com.



 


The "Hollister" Sofa



The "Devane" Sofa


Piper's Glen Chair
The "Piper's Glen" Chair


Opera Sapphire
From left: Opera Damask in Sapphire and
Tribal Thread in Sunset

Mount Vernon Fabrics
(clockwise from bottom left):
Luke Stripe; Lindy Embroidery;
and Document Fossil.


Kings Road Fabrics
(clockwise from bottom left):
Jax Charcoal; O'Keefe Fresh White;
and Lugano Sailor.


Taylor King, a locally owned upholstered furniture designer and maker located in Taylorsville, North Carolina, continues to introduce new designs influenced by current, contemplative lifestyle trends. Taylor King combines new furniture designs, and especially new fabrics, with three decades of quality manufacturing traditions. The Taylor King brand of bench-made upholstered seating helps set important tones in the industry and step forward comfortably to capture a new, cozy lifestyle. Taylor King is a major employer in Alexander County, North Carolina, and prides itself in the fact that many of its employees have been with the company since its initial founding in 1973.